Our Mission

"Our mission is not to just raise the standard for the industry, but to set it - by being the world leader in quality, consistency and traceability from seed to shelf."


Dr Richard Watson is a New Zealand-born American biotechnology scientist and agricultural researcher who has spent the last 20 years researching, developing, and operating sustainable agricultural methods in the Georgia Coastal Plain, USA, where he owns over 4000 acres of irrigated farmland and oversees the cultivation of several crops, including Cannabis Sativa L. / Industrial Hemp. Richard works closely with the USA state and federal regulators, and has directed research programs at leading US universities, including the University of Georgia.

Specialising in grass science he is the only farmer in the USA producing “certified humane” dairy products and pioneered the grass fed 365 dairy model in the US.

DR WATSON, the brand and the scientist, believe in setting the standard when it comes to sustainable agriculture and product quality.


"For the span of human history people have not only used plants to derive basic nutrients but have also used them in various ways to treat, prevent, and alleviate symptoms of many common diseases and ailments. As science has advanced our ability to identify the underlying agents of these benefits, plant-based medicine has evolved into a multi-billion dollar industry.

Many of these compounds and the plants that produce them have often been restricted in their use, or made illegal given their potency and psychotropic properties. Cannabis Sativa is probably the most ubiquitous of these. The unintended, and unfortunate consequences of making this plant illegal was that the wide range of highly beneficial compounds produced by it were excluded from human consumption because of their association with the psychotropic THC.

Of the many other cannabinoids present in Cannabis, cannabidiol or CBD, has created the most interest from a pharmaceutical and human health perspective. With Cannabis and its products becoming legal again in many countries and states within the USA, we can once again begin to explore and benefit from its ability to support human health and nutrition."

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